Do you need Chinese suppliers in Film/TV broadcast industry? 5 reasons!

“Fabulous time to make money. Luckily I gave it a try!”

“It is scary…”

What happened?

Two dealers are talking about if they do business with Chinese suppliers.

I like to visit websites of Film/Broadcast/AV dealers in different countries. It is surprising to find that some websites list many Chinese brands such as SWIT, Aputure, Moza, FXlion, Nanlite, etc. In comparison, some websites have no Chinese products to sell.

I understand that Chinese companies still need to learn a lot, and many products made in China have much room for improvement. However, an increasing number of Chinese suppliers are doing better. Just think about DJI!

If you are a Film/Broadcast/AV dealer, here I have five reasons you need Chinese suppliers. Hope it is helpful for you to do business.

1. Products made in China at an affordable price will supplement your product list.

When clients have a very limited budget, how important it is to have products in different price for them to choose.

In the following years, more clients will have low budget.

2. China has the strongest supply chain in the world.

It is annoying that you cannot get your shipment in time when your clients’ products deadline is coming.

The delivery time is related to the whole supply chain: mold, LED source, hardware spares, metal frame, power supply, cable, and logistic transportation.

Currently, enough factories are producing each spare/product in China. Therefore, Chinese factories can supply goods quickly. The situation in the COVID-19 pandemic has proved this point. Why is DJI so successful? One of the most important reasons is that they can easily source each part they need in China.

3. Entrepreneurs born in the 1980s and 1990s are changing the products made in China.

They are different from their parents’ generation born in the 1950s and 1960s. They are open, well educated, creative, honest, trying to change the world. Many Chinese brands we know: DJI, Apture, Gudsen Moza, Kinefinity, KXwell, all of which are founded by young entrepreneurs. They are doing their best to create products of high quality.

4. A group of good entrepreneurs is influencing more people to become good entrepreneurs.

The rapid development of “We Media” has made sharing easy. Now in China, great groups of people are willing to share their experiences and opinions after they have been successful. They write articles, make courses, and write books to help more people. They regard integrity as the most important personality and believe there will be more and more excellent young entrepreneurs in China.

5. Opportunity to be the sole dealer to occupy the market.

When you have enough experience to cooperate with Chinese suppliers, you can identify good ones quickly. Next, you can negotiate to be the sole dealer in your area. Of course, it is safe to be the dealer of some famous brands, but it is a big opportunity to be the sole dealer of the potential good brands, especially when a growing number of Chinese suppliers are developing fast.

Chinese suppliers are necessary for your business, but it is not easy to pick good ones. Next time, I wish to share some tips to choose good Film/TV lighting suppliers in China. Do you think my article is helpful? I love your comments 🙂

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