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Comparison of the high power LED Fresnels for Broadcast, TV, Film, and Studio in the market

“Life is like a snowball. The important thing is finding the wet snow and a really long hill.” For business, the important thing is finding the “big” product with competitive performance or differentiated function. Then WHAT is the “big” product of TV Broadcast/Film/Studio lighting? “Big” product means many clients need it and it has mass sales. It is believed that Fresnel lighting is one of the “big” products in this industry. Do you think so? But which LED fresnel in the market has remarkable performance or differentiated function? Here is a table listing the models of high power Fresnel (200W-500W)

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How to choose a reliable Chinese supplier of Film/TV equipment

Last time we talked about why you need Chinese suppliers in Film/TV broadcast industry. Today let’s move further and discuss how to choose a good Film/TV products supplier in China. These are based on my experience in the past decade. The purpose of this article is to find a supplier that you can set up long-term cooperation with. This supplier has long-standing business dealings, provides quality products, and updates constantly in line with the market. Why should we consider long-term cooperation? 1) To reduce financial risk. An excellent supplier with long-time business can guarantee that you will get good quality

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Do you need Chinese suppliers in Film/TV broadcast industry? 5 reasons!

“Fabulous time to make money. Luckily I gave it a try!” “It is scary…” What happened? Two dealers are talking about if they do business with Chinese suppliers. I like to visit websites of Film/Broadcast/AV dealers in different countries. It is surprising to find that some websites list many Chinese brands such as SWIT, Aputure, Moza, FXlion, Nanlite, etc. In comparison, some websites have no Chinese products to sell. I understand that Chinese companies still need to learn a lot, and many products made in China have much room for improvement. However, an increasing number of Chinese suppliers are doing

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4 Tips to Choose Professional V-Mount / Gold Mount Batteries Made in China

What do you care about most when you choose V-Mount / Gold mount battery?Price? Capacity 95Wh, 160Wh, or 270Wh?These are not enough.Here I would like to share four tips for you to choose professional batteries made in China.V-Mount / Gold mount battery is an essential product for the broadcast/TV, Film industry. Considering clients need to buy batteries – the special products every year, you had better be careful when choosing these products. Brand of 18650 battery cell 18650 battery cell is a lithium battery model defined by Sony and widely used by V-Mount / Gold mount batteries. Its diameter is 18mm

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What Should We Do in Business for 2021?

This article will discuss the current (January 2021) situation in China,and try to help those companies that are importing or planning to import from China in 2021. What is the current situation in China? 1. The pandemic has been under control since March 2020 and people are working as usual.You may hear that China did well in fighting with Covid-19. How is it actually? Look at the chart below. The data is real (Google search “COVID-19”). The chart shows that since 6th March 2020 there were less than 50 new cases and most time less than 10 new cases each

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From TNV in Germany: EverSirius EX80 vs. Felloni 3

Our EX80 mini panel was tested by TNV Group (tvn.de) in Germany, whose brand stands for innovative film, TV, and streaming projects worldwide.The following report is from TVN. So, I made the measurements of the EX 80 again, and this time I also saved them, see appendix.I also tested the EX80 against the “normal” Felloni (not Turbo), which is undoubtedly more in line with the targeted segment.The criticism in detail:EX80:Positive:– Performance: can hold its own – against the Felloni3 -, the light emission is even a bit wider, which is good.– Color temperature values: All good and very close to

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